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When travel copy becomes sickening
An over-the-top press release about a luxury hotel gets us thinking about the language of excess
Mark Jones
Jul 22
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When travel copy becomes sickening
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Passive partygoers and active shooters
One story is a seemingly trivial one about parties. The second is about another deadly shooting in America. But both tell us why the words we choose and…
Mark Jones
May 27
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Passive partygoers and active shooters
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Pride, Archbishops and German football managers
Some things we’ve noticed about writing and English this week
Mark Jones
May 16
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Pride, Archbishops and German football managers
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Some words about freedom
Ottawa, Ukraine and what happens when words get out of proportion
Mark Jones
Feb 25
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Some words about freedom
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The rise and (probable) fall of smart casual writing
How business English came to mirror the prevalent dress code of the developed world in the 21st century – and why it's now in danger
Mark Jones
Feb 11
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The rise and (probable) fall of smart casual writing
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A storm of words
An unBritish weather event shows how language can make a bad situation worse
Mark Jones
Dec 9, 2021
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A storm of words
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The grandest libraries in the world
There's nowhere like a library to inspire great writing — and to celebrate the fact that the globe's borders are open once again, here’s the Forthwrite…
Kerry Smith
Nov 11, 2021
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The Forthwrite Dictionary of Buzzwords and Fashionable Business Jargon
DO NOT attempt any piece of writing at work without using these 20 words
Mark Jones
Oct 28, 2021
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The Forthwrite Dictionary of Buzzwords and Fashionable Business Jargon
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The ode 'To Autumn' in bullet points
What better time to improve an old poem with the modern business writer's favourite tool?
Mark Jones
Oct 8, 2021
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The ode 'To Autumn' in bullet points
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The Funny Money Crusade
There's a huge need for us all to be more financially literate. But what hope is there, when most finance writing is so dull? However, as our guest…
Michael Gilmore
Sep 30, 2021
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The Funny Money Crusade
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Who's your brand's editor-in-chief?
In the first on a new series on creating an in-house newsroom to craft impactful stories, we look at one of the key roles, essential to all publishing.
Kerry Smith
Sep 23, 2021
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Who's your brand's editor-in-chief?
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The airline that wants to friend me
A budget airline's pitch makes me wonder how friendly these brands really are
Mark Jones
Sep 16, 2021
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The airline that wants to friend me
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